
Testing Messaging for NoFrills
For anyone unfamiliar with Canada, NoFrills is a low-cost grocery store owned by Loblaws - kinda like “Walmart meets Aldi", but in a Canadian grocery wrapper. It's cheap, bountiful, and brig...
Tag: Use Cases

For anyone unfamiliar with Canada, NoFrills is a low-cost grocery store owned by Loblaws - kinda like “Walmart meets Aldi", but in a Canadian grocery wrapper. It's cheap, bountiful, and brig...

Synthetic market research is a rapidly growing field that makes it very easy for individuals to perform accurate market research, at scale, in minutes....

Synthetic market research turns “weeks of waiting” into “minutes of learning” by letting teams explore reactions, trade-offs, and segment differences before they spend real money (or politic...

Synthetic market research is the practice of running research workflows - concept tests, message tests, pricing experiments, scenario simulations - using ...